Profit Margin Calculator
Calculate margin from price, calculate markup from cost, or reverse-solve a price from a target margin. With a clear margin-vs-markup explainer.
Quick answerMargin = (price − cost) ÷ price. Markup = (price − cost) ÷ cost. They are not the same: a 50% markup equals a 33% margin. Use margin when thinking about your price, markup when thinking about your cost.
Your numbers
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$
$
Profit margin
33.3%
$10.00 profit per sale.
Profit
$10.00
Markup
50.0%
Margin vs markup: a 50% markup means price = 1.5 × cost (e.g. $20 → $30). The same price as a margin is only 33% (since $10 profit ÷ $30 price = 33%). Always know which one you mean.
Margin vs markup, side by side
| Markup | Margin | Cost → Price example |
|---|---|---|
| 25% | 20% | $20 → $25.00 |
| 50% | 33.3% | $20 → $30.00 |
| 75% | 42.9% | $20 → $35.00 |
| 100% | 50% | $20 → $40.00 |
| 150% | 60% | $20 → $50.00 |
| 200% | 66.7% | $20 → $60.00 |
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Last updated: 2026-06-17