Built from a real pricing problem.
A small set of free calculators I built for myself — to quote faster, understand positioning, and check whether a price actually made sense versus the competition.
Launched July 2025 · iterated in public.
A tool I needed, that turned into a site.
Pricewise didn't start as a product. It started as a private spreadsheet I kept re-opening every time a client asked for a quote, every time I had to position a new offer, and every time I wanted to know whether a competitor's price was actually sustainable — or just optimistic.
The problem with pricing is that the math is simple but the questions aren't: what's a fair margin here? what's the floor? what does my time really cost?I wanted a place where I could punch in the numbers I already knew and walk away with a price I could defend.
The tool helped me. So I cleaned it up, gave it a homepage, and put it on the internet. We're now on version 3 — started in July 2025, redesigned twice since, and slowly growing the calculator library.
"Pricing shouldn't feel like a guess."
Three jobs it does well.
Quote faster
Open the right calculator, type the few numbers you know, and walk out with a number you can send.
Check positioning
See how a price moves with margin, fees and time — so you understand where you sit, not just what you charge.
Compare to competitors
Reverse-engineer a competitor's price into the assumptions behind it. Decide whether to match, undercut or hold.
Free forever — kept alive by quiet, relevant ads.
The goal is simple: keep every calculator free, no paywalls, no required signup to do the math. To make that sustainable, the site shows subtle, relevant ad placements — never blocking the calculator, never popping over the result.
If you ever notice an ad getting in the way, that's a bug. Tell me and I'll fix it.
Three versions in. Still iterating.
- Jul 2025
v1 — first public version
A handful of calculators wrapped around the spreadsheet I'd been using privately.
- Late 2025
v2 — expanded library
Etsy, services, digital products, consulting. Better explanations, better defaults.
- 2026Now
v3 — redesign + dashboard
New look, save your work to a personal dashboard, export to PDF for clients.
I hope it helps you make better pricing decisions.
Made by Shape Your Brand LLC · Florida, USA